Worked on revenue-driving features and lead the efforts to identify player pain points and designed better user experience solutions.
Developed visual design of the mobile game and managed the design of the immersive map and story collection features.
Redesigned visual style of the game, overhauled the first time user experience, and optimized the guild & social features of the game.
Established visual styles all social/storefront assets, designed the website, and created static/video ads targeting US and worldwide audiences.
Designed the pre-registration website from the wireframing, visual styling, final polished mockups and social/storefront assets.
